Media kitReal Deal CPA

Media kit

The Real Deal CPA media kit has the firm’s logo, its founders’ photos and bios, and the facts to quote, for podcasts, articles, event programs and partner pages about the firm.

Download the whole kit ZIP, 900 KB

For an interview, a podcast booking or a question about the firm, email support@realdealcpa.com.

About the firm

Describing Real Deal CPA

In one sentence

Real Deal CPA is a tax firm built by business owners and real estate investors, for business owners and real estate investors.

In a paragraph

Real Deal CPA is a CPA firm for real estate investors and business owners, founded by Andy Lam, CPA, and Liz Hernandez, CPA. The firm prepares tax returns, plans taxes through the year, keeps books and resolves problems with the IRS and state agencies, for clients in all 50 states. Its office is in Westminster, California, and a Northern California office is on the way.

Facts

Names, services and the office

Name
Real Deal CPA
Legal name
Real Deal CPA PC
Founders
Andy Lam, CPA and Liz Hernandez, CPA
Office
9741 Bolsa Ave, Suite 201, Westminster, CA 92683. A Northern California office is on the way.

Founders

Andy Lam and Liz Hernandez

Andy Lam, CPA

Andy Lam, CPA

Founder · Tax strategy and planning

Andy Lam is a real estate CPA and a founder of Real Deal CPA, where he leads tax strategy and planning. Andy runs the tax strategy—from your written tax plan to the calls that help implement your plan during the year. He holds a Master of Business Taxation from USC Marshall, and has opened and sold a gym business of his own.

Download Andy’s photo JPG, 192 KB

More about Andy

Andy on Instagram

Andy on LinkedIn

Liz Hernandez, CPA

Liz Hernandez, CPA

Founder · Tax preparation and compliance

Liz Hernandez is a bilingual real estate CPA and a founder of Real Deal CPA, where she works with real estate investors and business owners. Liz oversees the tax returns and ensures you’re in good standing with the IRS and state agencies. She invests in real estate herself and owns several properties. She holds a Master’s in Taxation from Golden Gate University, and consults in Spanish as well as English.

Download Liz’s photo JPG, 304 KB

More about Liz

Liz on Instagram

Liz on LinkedIn

Logo

The logo

Use the full logo wherever it fits. The short version and the monogram are for narrow and square spaces. SVG files are for print and signs; PNG files, with transparent backgrounds, are for websites and apps.

Profile picture for social accounts (PNG, 1080 by 1080)

Using these

How to use the logo and photos

  • Use them to write about, introduce or list Real Deal CPA, Andy Lam or Liz Hernandez.
  • Keep the logo as it is: do not recolor it, stretch it, add effects, or set the name in another typeface.
  • Leave space around the logo at least the height of its letter R.
  • Resize the photos as you need, but do not edit them. Credit them “Courtesy of Real Deal CPA”.
  • Please do not use them to suggest the firm endorses a product, service or event it has not agreed to.

Colors and type

Colors and type

Blue is the one accent: the logo’s stroke, buttons and highlights, never a whole page. Headings, text and the logo are set in Geist, and figures in IBM Plex Mono.

  • Ultramarine#2440B8
  • Ink#0D1424
  • Paper#F6F8FB
  • Night#111A44